You’re not starting over.
You’re starting yours.
This is the space for moms whose kids are becoming more independent — and who are finally ready to rediscover themselves, simplify their lives, and build real income without burning out to do it.
“You are not disappearing —
you are becoming.”
This is your MommyWithAGoal.
Launch Workbook
The middle years
nobody talks about
Your kids are between 9 and 15. They’re becoming more independent — and you’re realizing you don’t quite know who you are outside of being their mom. The house is a little quieter. And somehow that feels both like relief and grief at the same time.
You want something for yourself — a calmer routine, a little income of your own, a sense of purpose beyond the carpool line. But you’re short on time, short on energy, and you’ve already tried the hustle approach. It doesn’t fit your life.
This is exactly where you’re supposed to be. And this is the right place for you.
Three things.
One calm, intentional life.
Everything on this site lives inside one of these three pillars — because real, sustainable change happens when your systems, income, and identity all grow together.
Simple Systems
Your life doesn’t need to be more complicated. It needs to be better organized. Routines, rhythms, and household systems that actually work for a mom in the middle years.
- Morning & evening routines that stick
- Household delegation for tweens
- The invisible load — mapped and managed
- Weekly reset systems
Real Income
You can build income without giving up the things that matter most. Digital products, side income, and monetization strategies designed for your actual schedule — not someone else’s.
- Digital products from what you already know
- Launch strategies for real moms
- Pricing without guilt
- Selling in your 45-minute windows
Your Identity
You were someone before motherhood. You get to be someone alongside it too. This is the space to explore who you’re becoming — with curiosity, not pressure.
- Identity after the early years
- Quiet ambition & personal goals
- Permission to want more
- Becoming without burnout
Introducing
Sold.
The No-Fluff Workbook for Launching Your First Digital Product
Made specifically for moms of tweens — because every other resource assumed you had unlimited time and zero kids. This workbook gives you a calm, clear, step-by-step path from idea to launched. Designed for your 45-minute windows. Built for your real life.
- 6 complete step-by-step modules
- 40+ guided action prompts & fill-in worksheets
- 30-Day Mom-Friendly Launch Calendar
- Income-Without-Burnout Weekly Tracker
- Realistically completable in one weekend
Launching Your First Digital Product
Words for the middle years.
The Invisible Transition: What Nobody Tells You About the Tween Years as a Mom
The identity shift that happens when your kids stop needing you every second — and why it feels so disorienting. You are not disappearing. You are becoming.
What Is a Digital Product — and Could a Mom Like Me Actually Sell One?
Everything you need to know before you build anything. The answer is yes — and it’s simpler than you think.
Why Your Morning Routine Keeps Failing (And the 10-Minute Fix)
It’s not a discipline problem. It’s a design problem. Here’s how to build a morning that actually fits your real life.
Real words. Real moms.
“I finally launched something — for the first time in years I did something just for me. Sold. made it so manageable I didn’t even realize I was building a business.”
“I’ve read a hundred blog posts about starting a business. This is the first one that actually felt like it was written for someone living my exact life. I cried a little.”
“The tween years blog post was exactly what I needed to read. I felt so seen. I didn’t know other moms felt this lost in this season. Thank you for naming it.”
I built this because
I needed it.
A few years ago I hit the invisible wall that nobody prepares you for — my kids were getting older, the house was quieter, and I finally had a little breathing room. And I had absolutely no idea what to do with it.
I wanted simple systems that actually worked for my household. I wanted income that was mine — built around my life, not instead of it. And I wanted to figure out who I was in this new, quieter, beautiful season. So I started building all three. And now I share everything I learn, right here.
